*Green Lake Area Chamber of Commerce *
*Job Title:* Director of Marketing
*Location:* 550 Mill Street, Green Lake, WI 54941
*Wage:* Exempt, full-time position, salary based on experience
Would you like to work in a charming and beautiful lake community? The Green Lake Area Chamber of Commerce (GLACC) seeks a friendly, motivated, and creative individual to fill our available position.
This candidate will be responsible for marketing the Green Lake Area Chamber of Commerce tourism brand on social media platforms, graphic design, and implementing and managing marketing campaigns.
Candidates must be a team player, possess outstanding interpersonal and verbal communication skills, and be highly organized.
*Graphic Design - Design and implement brand marketing materials to promote tourism and business prosperity in the Green Lake area.
*
* Design all marketing materials for GLACC events: registration forms, flyers, applications, posters, signage, ads, etc.
* Design and publish the weekly Visitor e-Newsletter
* Assist with the layout and design of the Official Green Lake Destination Guide
* ▪ Be responsible for the creation and placement of marketing campaigns via social media, print, radio, television, and other digital platforms▪ Design all other marketing materials as necessary
*Social Media/Digital Management - Maintain and cultivate the chamber’s social media presence.
*
▪ Responsibilities include envisioning and composing social media and other digital media content to stay consistent with GLACC’s overall brand.
▪ Create content for social media including text, photos, and video (bonus for experience with short-form video)
▪ Maintain and oversee an ongoing content calendar for each social media portfolio
▪ Conduct ongoing analyses from social media insights to identify challenges, find trends, and make sound recommendations
▪ Manage all content on social media by responding to all inquiries and finding user-generated content.
▪ Keep the visitor and community at the top of mind to enhance the brand’s overall performance on social media
▪ Interface with professional marketing services to acquire assets, video, photography, etc.
▪ Maintain visitgreenlake.
com and keep current in WordPress with website trends and GA4 reporting.
*Event Management - Execute all marketing efforts for GLACC events.
*
▪ Assist the Event Coordinator with the planning and implementation of signature events
▪ Setup and manage all GLACC online event registrations through ChamberMaster
▪ Work Wednesday evening Concerts in the Park series from June through August, as well as select Saturdays during the summer months when signature events occur in Green Lake
▪ Capturing photographs at Chamber events for online use and future promotional/marketing materials
▪ Be the point person for distributing and delivering marketing materials for GLACC events to media contacts in the state and throughout the Green Lake Area
▪ Write press releases for events and distribute them to the appropriate marketing channels
*Requirements & Abilities *
▪ Associate or bachelor’s degree in marketing, journalism, communications, advertising, event planning, or 4 years of experience in a related field
▪ Proficient in Microsoft Office Word, Excel, Google Docs, Dropbox, Constant Contact, and all social media platforms
▪ Experience with graphic design software (one or more), Photoshop, Illustrator, InDesign, or Canva is required
▪ Knowledge of the community is highly recommended and preferred, along with volunteerism and participation in community functions
▪ Valid driver’s license and ability to lift 50 pounds
*To Apply: *
Please submit a resume and cover letter to GLACC, PO Box 337, Green Lake, WI 54941, or email Lisa at info@visitgreenlake.
com
Job Type: Full-time
Pay: Up to $50,000.
00 per year
Benefits:
* Flexible schedule
* Health insurance
* Paid time off
* Parental leave
Schedule:
* 8 hour shift
* Monday to Friday
Work Location: In person
Whatsapp
